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CRC Rebrands to Verity RI

News

CRC Rebrands to Verity RI

News-CRC-Rebrand

Coniston backed Client Relationship Consultancy (CRC), a trusted leader in B2B relationship intelligence has rebranded to Verity Relationship Intelligence (Verity RI).

Since its inception in 2004, Verity RI has pioneered relationship intelligence, helping global clients across the advertising, manufacturing and financial services improve customer engagement, mitigate churn and drive sustained growth.

Alongside its new identity, Verity RI has launched an advanced client platform that supports how businesses manage and strengthen customer connections. The platform combines survey data, behavioural analytics and AI to empower teams with real time actionable insights.

Phil Reilly, CEO commented “While staying true to our legacy of trust and excellence, this new chapter welcomes the introduction of cutting-edge tools and strategies that address the evolving needs of modern businesses.”

Coniston originally backed the MBO of Verity RI (previously CRC) in December 2022 and secured a funding package from Triple Point Private Credit in October 2024 to support continued product development and entry into new verticals.

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